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Google AdWords is a Google advertising service which allows businesses get featured in Google search engine and Google Display Network. Google’s search engine and it’s partner sites display online advertisements based on multiple factors such as keywords, interests, topics, demographics, etc. It allows the advertiser to set a monthly budget and pay when people click on their advertisements. Google has created a platform to help businesses reach their customers instantly. In the Google AdWords platform, Google utilizes bidding process to decide the ad position. Users create the type of campaigns depends upon the requirement of the business.

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Hi Friends,

Adwords is a service by google to publish your website's text or banner ads on the web. Once you bid for your ad, google shows your ad for related search queries in the search engine result page or with the related content on any website. You can just create an account, set your budget, write your first ad and decide where you would like it to appear.

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Hi friends,

AdWords chooses which ads to display using an auction. Advertisers choose when and where they want their ads to appear, and then bid a certain amount of money that they're willing to pay for each click on their ad.AdWords is one example of a broader type of online advertising called pay-per-click (PPC) advertising.

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The platform is split into two networks: the Google Search Network and the Google Display Network. When advertising on the Search Network, advertisers place ads on Google’s search engine results page (SERP). On the Display Network, advertisers place display ads on Google’s network of sites across the internet.

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