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What is SEO in layman's terms..?

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When we search for a query we often get millions of results in few milli-seconds. But we click at the top results on the first page and rarely move to other pages.

The quest of bringing a website to the first page of search result for any particular query to get more clicks from the searching audiences is called SEO.

Marketers target most searched keywords and write a brief answer around those queries which ultimately gives them audience. This consists of three steps:

#1. Finding a highly searched query (Keyword research)

#2. Writing a better post than already ranking posts for the same keyword.

#3. Optimizing so that search engine software can understand the value of your content and flash it at a better position in front of search audience.

If you can do these three things in a better way, you are no more a layman.

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