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WoodsPainting

How to optimize for RankBrain?

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Hi ,

In October 2015, Google unveiled its new algorithm called RankBrain, which uses artificial intelligence to filter the most relevant results and thus have a more exceptional ability to answer user questions.

Users no longer have to think with what words to perform the search. Actually, just talk directly with the machine. Therefore, in order for our content to position themselves better, they have to be answers to the problems of people written naturally.

The key is to write as if you were talking to someone in front of you, in a colloquial and clear way. RankBrain likes this content because it knows it is easier for most audiences to understand.

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Build Your Website's Reputation.

Optimize for Medium Tail Keywords.

Create Content that Addresses User Intent.

Increase Your Click-Through Rates.

Improve Your Dwell Time.

Focus on 10x Content.

 

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Hello Friends

Don’t optimize site for Google even optimize it for the users. That will automatically helps your site in Google search as well. Better navigation, user friendly UI, informative cate and less bounce rate will be helpful for SEO as well. All the Google algorithms are using artificial intelligence to know the user behaviour on site and then Google will treat your site accordingly.

Google has already confirmed in October 2015 that Rankbrain is an Algorithm which is learning Artificial Intelligence system.

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RankBrain looks at new and relatively unknown content topics with a goal of understanding them more effectively so it can display the best results. The more your content supports this understanding, the better. Tactics to deploy will depend on several factors. However, typical SEO actions to encourage content understanding include the following:

Clear purpose: Make it easy for search engines and users to identify why the content was created

Depth of information: Cover the topic in full and providing access to external supporting information

Topic focus: Move away from very refined sets of specific keywords (keyword focus), and cover the variations and natural language used to convey the content meaning spanning target audiences

Term frequency–inverse document frequency (TF-IDF): How frequently you use terms within the content and the perceived importance of those terms to that content – this is not keyword stuffing!

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