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what is a Canonicalization?

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Hi Friends,

A canonical tag (aka "rel canonical") is a way of telling search engines that a specific URL represents the master copy of a page. Using the canonical tag prevents problems caused by identical or "duplicate" content appearing on multiple URLs.

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canonicalization is the establishment of a single true (or canonical) web page that takes precedence over all other versions of the page in the eyes of the search engines.

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canonical tag  is a way of telling search engines that a specific URL represents the master copy of a page. Using the canonical tag prevents problems caused by identical or "duplicate" content appearing on multiple URLs.

 

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Canonicalization is the process of converting data that involves more than one representation into a standard approved format. Such a conversion ensures that data conforms to canonical rules. This compares different representations to assure equivalence, to count numbers of distinct data structures, to impose a meaningful sorting order and to improve algorithm efficiency, thus eliminating repeated calculations.

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The term Canonicalization can be tough to understand. Let me try to explain this in simple terms.

Let’s say there are two URLs of a website:

http://thewebpage.org
http://www.thewebpage.org
Both of those pages show content, and none of these pages redirects to any one of them. This can result in duplicate content issue on Google, and you can face penalties.

Let us see one more example. There are two URLs on a website that result in the same page resolution.

http://thewebpage.org
http://thewebpage.org/index.php
If both of these web pages show the same result, then this might cause an issue as well!

You might not pay much attention to this issue, but this might result in serious duplicate content penalties. The problem with search engine bots is that they can’t decide which version of the URL they should add in their index. If two pages are resolving the same content, they will just assume one copy is a copy of the other and your website will get penalized.

If your site is opening on 2 URLs showing the same content, then you must fix it. You must use server settings so that whether a user opens with www or without www, the site will open on any of the one version. In this way, you can fix the canonicalization.
Though at times you would like to share same content on two URLs, then you can use rel=”canonical” tags to let the search engine know that which is the original and which one is a copy of it. This can save you from duplicate content penalties.

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