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Can you explain certain rules which you follow in doing link building?

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 It is very important to generate backlinks from high reputation websites. While link quantity is still important, we also ensure to maintain the ratio of high quality while building these links which is more important that link quantity to improve your off-page SEO.

Quality of back link(PR, PA, DA must be good)
Relevancy of the content between 2 sites
Proper use of anchor text.
Avoid site-wide links
Avoid links from low-quality sites.

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