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PoolMaster

what is citation in seo?

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A citation is an online reference to your business's name, address and phone number (NAP). Like links to your website, Google uses them when evaluating the online authority of your business. Unlike links though, citations don't need to be linked to your business's website in order for you to be credited for them.

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Citations are an important part of the search algorithm and are used by the search engines to help determine where to rank your site amongst the competition. In simple terms, for small and local businesses if you have more citations than the other man then you will likely be returned above them in the search engine result pages.

In simple terms citations help you get found by people looking for the services you provide. But, as with everything SEO, it is simple in principle but there is a lot going on when you dig into this in more detail. Consistency of the name, address and postcode (NAP); reviews for your business, your listings on the Google+ Local platform, the popularity and content of your website along with several other factors all work together to help build trust in you as a local service provider.

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A citation is an online reference to your business's name, address and phone number (NAP). Like links to your website, Google uses them when evaluating the online authority of your business. Unlike links though, citations don't need to be linked to your business's website in order for you to be credited for them

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