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greeindseo2019

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  1. The definition of bounce rate is relatively simple to understand compared to other web analytics metrics. This does not mean that it is a superficial or unimportant fact since its analysis can reveal valuable insights. The bounce rate offers information about the behavior of users of a website and shows their interaction on the page. Bouncing a web page consists of leaving it without interacting with the page in any way, such as writing a comment or clicking on a link. In other words, bouncing is about leaving the page before doing anything on it. The bounce rate is a parameter of Google Analytics to measure the interest of a website based on the visitor's circulation through it, at a higher bounce rate, less content visited, which means that another page similar to yours with less rate Bounce will be classified as better quality. Rb = Tv/Te Where Rb is bounce rate Tv is a total one-page visit Te is total entrance visits
  2. There is a number of ways which are used to improve the ranking of the website’s pages such as – By pushing relevant and quality empowered content (promotional and informative) By using target and commonly used keyword phrases By placing and embedding keyword in the website content By regularly updating the content By linking the website with the platform which possesses high traffic By using alt (alternative) tags or text descriptions
  3. Keyword density is the percentage of the number of times a keyword appears on a page divided by the total number of words in that page.
  4. Robots.txt is one way of telling the Search Engine Bots about the web pages on your website which you do not want them to visit. Robots.txt is useful for preventing the indexation of the parts of any online content that website owners do not want to display.
  5. Internal Linking is a process of providing hyperlinks on the web pages that connect to the same domain. It is another way of directing the visitors from one web page to another of the same website.
  6. Cloaking is a deceptive way of optimizing your website for search. In this technique, different content will be shown to the search engine crawler than what is presented to the end users.
  7. Webmaster tool is a service provided by Google from where you can get backlink information, crawl errors, search queries, Indexing data, CTR, etc.
  8. Keyword density is rate of number of times Keyword showed up on a Web page by aggregate number of words in that page. So if in an article of 100 words you are utilizing your Keyword 10 times, your thickness will be 10%. Numerous individuals use distinctive ways and equations to figure Key word thickness and here is one such recipe. (No. of Keywords/Total number of Keywords) * 100
  9. PPC stands for Pay Per Click and is an advertisement campaign hosted by Google. It is segmented into two modules CPC ( Cost per click) and CPM ( Cost per thousand impressions) through flat rate and bidding respectively. In CPC, if the user clicks on the advert, only then the advertiser will be charged.
  10. Through Backlink Quality Checker you can know who links to your website. Now, you have to go to ‘Toxic link’ report, where you will find all the links, that are harmful to your websites. If there is any link in ‘Toxic link report’ that matches with the link on your website, then you can remove it by using ‘Google Disavov tool’.
  11. While on-page SEO refers to the factors you can control on your own website, off-page SEO refers to the page ranking factors that occur off your website.
  12. A Website that changes the view based on the device viewport is termed as responsive. A responsive website increases the user experience.
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