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About sophiawils59

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  1. sophiawils59

    Keyword stemming is a useful tool for web pages and search engine optimization. The process of keyword stemming involves taking a basic but popular keyword pertaining to a particular website and adding a prefix, suffix, or pluralization to make the keyword into a new word.
  2. sophiawils59

    Outbound links are also known as external links. It refers to those hyperlinks that point to any domain other than the source domain where the link exists on. It means if you click a outbound link it will take you to another specific webpage or website.
  3. SERP stands for Search Engine Results Page. It refers to the listing of web pages that are returned by search engine in response to a keyword query. SERP is displayed according to the user's chosen keywords. In this blog, we will discuss the concept of SERP in detail.
  4. sophiawils59

    In search engine optimization (SEO) terminology, white hat SEO refers to the usage of optimization strategies, techniques and tactics that focus on a human audience and completely follows search engine rules and policies.It is also as called Ethical SEO.
  5. sophiawils59

    Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of your own product or service.
  6. sophiawils59

    An exact match domain is a domain that exactly matches a keyword phrase that you're trying to target.
  7. sophiawils59

    A competitive analysis is the process of categorizing and evaluating your competitors to understand their strengths and weaknesses in comparison to your own
  8. SEO stands for ‘Search Engine Optimization.’ It is a process of optimizing website for the purpose of getting free traffic from search engines. SEM stands for ‘Search Engine Marketing’. Search engine marketing is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages primarily through paid advertising.
  9. Both of them are equally important. One is incomplete without the other. Linking building and content both go hand in hand. Either building links without strong and engaging content or developing high quality content but not an effective kink building strategy, both are a failure.
  10. sophiawils59

    The Exact-Match Domain (EMD) Update is a change in Google's ranking algorithm launched on 27th September, 2012. The algorithm update caused “exact-match” domains with low quality content to fall behind in the search results.
  11. sophiawils59

    Dofollow backlink passes the authority (link juice) from the referring website to the linked website. Crawlers count these links and their anchor texts. Therefore, dofollow backlinks directly influence your backlink profile because they send a signal to search engines what is the linked website about.
  12. sophiawils59

    Goals in Google Analytics allow you to track specific visitor interactions on your website.Then, once a visitor performs the specific action you've defined as a goal, Google Analytics records that as a conversion.
  13. sophiawils59

    Canonical tags are used to declare a single page as its own source or for duplicate pages to refer their originating page. It is a way of telling search engines that a specific URL represents the master copy of a page. Using the canonical tag prevents problems caused by identical or "duplicate" content appearing on multiple URLs.
  14. sophiawils59

    Onpage optimization refers to all measures that can be taken directly within the website in order to improve its position in the search rankings. Examples of this include measures to optimize the content or improve the meta description and title tags.
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