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  1. How Much Can You Afford To Spend On Marketing? There's no doubt that talking about the dollars associated with marketing makes even some of the smartest business owners shrivel in their own confusion and fear. After all, when it comes to drafting the budget, there are so many nuanced variables to consider. What kind of marketing does your business need? Who's going to be responsible for it? And, finally, how much money are we really talking about here? Understanding Your Budget Every business has different needs, and every industry has its tried-and-true marketing strategies. Therefore, budgets can vary dramatically (from as low as 0.5% to upwards of 30-40% depending on the company). On average, most wholesale watches businesses allocate between 7-12% of their total revenue to marketing costs. That said, you can't put a dollar amount to your marketing if you don't know what you're including. Therefore, this initial step requires diligent research and calculation. What kinds of marketing material do you need? Print materials? Radio commercials? An interactive website? All of the above? Start by writing down everything that comes to mind regarding your company's marketing needs. In the initial stages, this won't be a comprehensive list, but it will be a starting point for shaping your budget. After all, you will begin with a baseline budget and then divide this figure into smaller categories. Lump Sum Dollar Approach Some businesses choose a specific number for their marketing budget. This is a real and fixed amount based on what the company can reasonably afford regardless of company profits. This can be an effective method if you're looking for a single expense or short-term strategy, but it's often unsustainable for a longer-term approach (especially once you start generating sales). Competitor Matching If you're unsure how to start with your budget, consider analyzing and assessing what your competition is doing. Obviously, this strategy requires diligent research, and it won't always yield you the best results. For example, you don't want to fall prey to comparing apples-to-oranges, but you also don't want to inflate (or deflate) your marketing budget based on just one other company. Proportional Percentage Amounts If you're established with paying consumers, one of the best ways to delegate your marketing budget is by assessing your monthly, quarterly, or annual sales revenue. As mentioned, most businesses devote around 10% of their total sales towards marketing. For simplicity's sake, if you're just starting, sticking to that round 10% is an easy enough target. As your company grows, it's natural for your marketing efforts to develop with such a progression. That said, if it starts decreasing or declining, you can access whether you need to either scale your marketing to coincide with your budget. Spending Your Marketing Budget If you're just starting out, you're probably feeling overwhelmed by all the marketing options available to you. Furthermore, there isn't a perfect method or answer for exactly how and where to put your dollars to hard work. Digital Content Marketing & SEO Regardless of your industry, your online presence is one of the most critical factors in your business's reputation. Investing in a solid digital content marketing and SEO campaign can generate you a substantial ROI. After all, optimizing these strategies can move you from Page 38974 of Google to Page 1, and that leads you to tens of thousands of potential sale conversions. Social media also plays a major factor in online reputability. While some cell phone accessories wholesale businesses take on the DIY approach, outsourcing to professionals often yields you faster, better, and more sustainable results. Automation Email marketing offers one of the highest ROI for small businesses, and it's relatively intuitive to outsource. However, to consider this avenue, you need to determine the metrics that you care about most. For example, are you seeking to acquire new subscribers? Increase engagement or shared material? Promote the click-through rate (CTR) of checking out the links in the email? Investing in an email marketing system (whether it's with a tech-savvy employee or outsourced company) can provide you with all of those numbers. Branding & Design If you don't have a robust marketing budget just yet, focusing on streamlining your branding can still set you dramatically apart from the competition for very little money on the table. Obtaining a custom logo, updating your web design, and creating a universal image across your social media platforms creates a consistent user experience. This helps familiarize people with your brand and solidify engagement with your audience. Attend Relevant Trade Shows and Conferences Even though digital marketing has taken consumerism by the proverbial storm, old-fashioned networking still has its powerful and relevant place in today's society. Interacting with people face-to-face at professional events creates a lasting impression with some of your most ideal clients. To maximize these experiences, it's best to invest in a high-quality booth with high-quality materials that clearly communicate your brand and message to your ideal consumers. Create a working email list to customers to invite them to attend the show. Consider hosting a giveaway of one of your products or services to incentivize people to check out your booth and learn more about what your company has to offer. Final Thoughts Before you haphazardly start spending money on marketing, make sure you take the time to do your research. Understand how, where, and why you need to spend money before pulling out the plastic. Finally, don't let your pride and ego get in the way of business. If one strategy isn't working for you, do something differently! Business represents a process brimming with trial-and-error; even though you'll make mistakes along the way, it's up to you to rectify them!
  2. How eCommerce SMBs are futureproofing their businesses in the wake of payments evolution There is a genuine belief globally that online goliaths such as Amazon, with the financial and human resources at their disposal to be at the cutting edge of all and any industry it chooses, have their eyes fixed on running every small competitor out of business; the online businesses that cannot keep pace with the latest innovations in customer experience will fall away as their market consolidates. To discover how businesses are reacting to this threat, we asked over 600 SMBs from across Europe and North America accepting payments online to tell us how they are planning to futureproof their dropship online businesses in the face of a rapidly changing ecosystem and with eCommerce powerhouses looming over their shoulders. Choice is fundamental at the checkout of tomorrow One major takeaway from our Lost in Transaction: The future of payments for SMBs research is that online businesses are committed to giving consumers more flexibility when it comes to the method for making a payment. According to our survey, 75% of online businesses agree that increasing the number of payment methods they offer at the checkout is essential to success. This is a recognition that the payments ecosystem is fragmenting, with consumer payment preferences dissipating beyond traditional card payments to numerous alternative payment solutions. Online businesses currently offer four payment methods on average, but this is predicted to rise to six within two years. The alternative payment methods we expect to feature more regularly at the checkout after this time include online cash replacement systems, payments by instalment, and subscription payments. In the era of seamless payments, security trumps everything else Online businesses are aware of the pressure to create a seamless payments experience, but over half (52%) of them also believe that reducing friction in the payments process exposes them to a greater risk of facilitating fraud. 74% believe fraudsters are targeting online businesses more than they were this time last year in any case, and 55% acknowledge that online card fraud is an increasing problem for them. So it’s not surprising that security is now the primary factor online SMBs take into consider when selecting which payment service providers (PSPs) to partner with. 59% of wholesale womens shoes businesses list security as a key consideration, ahead of reliability (49%) and cost (47%). This is a direct response to the need to implement friction free payments in a secure way to remain competitive; 81% of businesses place the responsibility for protecting against fraud at the door of their PSP and 70% acknowledge they are finding it hard to determine the balance between improving security processes whilst making the customer journey as seamless as possible. Overcoming this hurdle is the critical step to futureproofing for an online merchant, which is why it is such a critical consideration factor when selecting a payments partner.
  3. Wolverine Worldwide Q3 adjusted EPS improve 44 percent Wolverine Worldwide, Inc. for its third quarter reported revenue of 558.6 million dollars, a decrease of 3.9 percent, while the company said, underlying revenue increased 0.5 percent and further adjusting for currency, increased 1.1 percent. Reported gross margin was 41.6 percent compared to 39.7 percent in the prior year. On an adjusted basis, gross margin of 41.6 percent expanded 170 basis points compared to the prior year. Reported diluted EPS was 0.60 dollars compared to 0.24 dollar in the prior year and adjusted diluted EPS were 0.62 dollar compared to 0.43 dollar in the prior year, an increase of 44 percent. "We reported strong earnings during the third quarter driven by healthy gross and operating margin expansion," said Blake Krueger, Wolverine Worldwide's Chairman, Chief Executive Officer and President in a statement, adding, “Underlying revenue growth in the third quarter was positive, and we expect underlying revenue growth for the fourth quarter to improve meaningfully as our growth initiatives take hold especially for our two largest brands, Merrell and Sperry." Wolverine Worldwide raises outlook "The wholesale lighting fixtures company remains on track to invest up to 45 million dollars in incremental investments to drive future growth as part of our Global Growth Agenda. We expect the fourth quarter to benefit from these investments, resulting in underlying revenue growth of 3 percent to 5 percent compared to the prior year. We expect Merrell to deliver low-teens growth and Sperry to deliver high-single-digit growth in the quarter. Growth in our ecommerce business is also expected to remain very strong in the fourth quarter," added Krueger. Updating its revenue and earnings projections for the full year, the company said, revenue is now expected to be approximately 2.24 billion dollars, representing 2.5 percent underlying growth for the full year. The updated guidance includes the fourth quarter impact from weakness in the Latin America region and the bankruptcy of a work boot customer. Gross margin is now expected to expand approximately 150 basis points compared to the adjusted prior year. Reported operating margin is now expected to be approximately 11.7 percent, and adjusted operating margin is now expected to be approximately 12.1 percent. Reported diluted EPS are now expected to be between 2.09 dollars to 2.13 dollars and adjusted diluted EPS to be between 2.12 dollars to 2.16 dollars, an increase over our previous outlook. Also See: Top 5 dropship malaysia companies
  4. Advantages of big drop shipping companies Some of the advantages that these big dropship companies enjoy are- • Lower costs hence lower membership fees - The famous law of economics about the reduction of costs as operational size increases holds good in the dropshipping industry too. After operating at a certain level for a significant time, the biggest dropship phone cases companies learn the tips and tricks of the trade and thus implement methods to reduce their internal costs. The company as starts listing more and more products and sellers on its website, the apportioned costs per unit start decreasing and thus provide the dropship sellers greater opportunity to earn higher profits. The larger the scale of operations, the lower is per unit costs borne by the products. The various expenses like salaries of employees, port expenses etc., which become a part of the cost of sales reduce as the number of products increase. This reduction in costs lead to the entity charging lower fees from the sellers and thus the dropship sellers prefer to engage in business with big dropship companies so that they earn higher profits. • Unlimited inventory - The big dropship companies have a large number of sellers and a lot of variety of products listed with them. Thus if one talks practically the biggest dropship companies never runs out of stock. As the sellers notice that one particular product is largely in demand, they take necessary steps and arrange for re-stocking the items before the stock runs out. Thus the retailer almost never has to face the problem of any product demanded by the customer running out of stock. As the e-retailer passes on the inventory management tasks to the dropship manufacturer or the wholesaler and the manufacturer or wholesaler takes care of maintaining the stocks at the safe level, the e-retailer now has a situation when the products rarely go out of stock. The big dropship companies have a number of sellers selling similar products if not completely same. Thus the e-retailer has a lot of options to procure the products even if one particular seller backs out. • International recognition - The biggest dropship dropship handbags companies operate across several countries. Their name and fame are known to sellers all across the world. Due to international operations, the customer feels safe to place his trust in the company. The big dropship companies have their logistics and warehouses spread across several continents and countries, thus facilitating the dropship seller to expand his business across the world. The logistics of the company is so well knit and spread that delivering products to any nook and corner of the world is no big deal for the company. This internationally accepted recognition of the big dropship companies, as well as the brand name of the company, helps the sellers get customers from all across the globe. It is the name of the dropship companies that make the customers leave the conventional methods of procurement and instead look toward drop shipping to fulfil their needs of trade and commerce.
  5. Why choose pet products to dropship? Pet products is a popular product to consider dropshipping china. It will continue to be relevant as more and more people possess pets. 1.The market of pet products According to the pet products and services industry market research report, over the past five years, the global pet market has grown at about 5 per cent year-on-year. The United States is the world's largest and most mature pet market, with a total pet industry expenditure of $60.28 billion. Other countries such as Europe, Japan and other countries have reached a certain level of pet industry market. 2.Dropship allows you to add products to your store quickly It’s easier to add a more diverse range of products. With the pet niche, you have many breeds you can add products for. 3.You don’t have to buy inventory When you whole pet supplies, you need to purchase inventory while also having enough variety for lovers of different breeds. Drop shipping allows you to sell leashes, harnesses and bowls without having to buy inventory. What is the target market you will dropship? 1. Choose which pet product Choosing what to sell is the first step in starting your drop shipping business. Pet supplies can be a large category, including pet food, pet clothes,pet toys, pet cleaning supplies and others. You need to do research before choosing which products to sell.Although cats and dogs are the most popular, pet sellers should not ignore fish, birds, rabbits and other small animals as well as reptiles. The audience for such pets is small, but they are enthusiastic about pets. You need to focus that consumers around different areas have different pets. According to a recent report by market research firm Packaged Facts, consumers in the U.S. Pacific coast prefer small pets such as fish, reptiles and birds. In the central United States, rabbits and hamsters are popular, and in the south, consumers are more likely to have birds as pets. The report on Packaged Facts also found that the biggest factor in determining whether to raise fish is whether they have children. It is reported that selling small animal products to families and children will have a chance of success. "For many families, especially those with lots of children or living in smaller Spaces, small animals are the perfect pets," the report said. Food has always been a bright spot -- especially as Americans increasingly treat their pets as family members. "Pet food and pet snacks have become the largest product category in the us food market. Annual retail sales of all channels exceed $30 billion, which is one of the fastest growing categories.” 2.Research Your Target Market Products won’t sell well if you don’t understand the real wants and needs of your target market. The important thing is to conduct a research into industry trends, purchasing patterns, and the needs of the pet owners to see the demand of your product. The global pet industry is now competitive in three major areas. China Driven by factors such as the aging of the population, the structure of the family, and the status of marriage and childbirth, the average annual growth rate of China’s pet economy has been above 30% in recent years, China's pet industry market has entered a period of rapid development. It is expected that by 2020, this volume is expected to reach 200 billion. According to statistics, more than 200,000 pets are added each year in China. About 70% of pet owners spend 10,000 yuan on their own pets, and even up to 20,000 yuan. The main cost is concentrated on clothing, eating, health care, visiting the doctor, sleeping, cleaning and other subdivisions. Beijing, Shanghai, Guangzhou, Chongqing and Wuhan are the five most recognized “pet cities” in China. USA At present, North America is still the largest market for the pet industry, accounting for 37% of the total global pet economic output value. According to statistics, about 84.6 million households in the United States have pets, accounting for 68% of the total number of households. One of the reasons behind the growth of the pet industry is the trend of “child-raising pets”. People treat pets as children. Because of this mentality, some people say that even the economic recession will not affect people spending money on pets. It is understood that most pet owners are "millennials" and they contribute 35% of the market share of American pet products and services. Europe The European pet market is similar to the US market and has entered the mature period of the industry. According to statistics, 75 million households in Europe have at least one pet. The pet industry consumption in Germany, France, the United Kingdom, Spain, the Netherlands and Italy accounted for 68% of Europe's total output value. Related: high quality boutique wholesale clothing
  6. There is an increasing number of dropship home decor companies that set up nowadays. I will list 3 of these and introduce them in details as your reference. 1) Chinabrands Chinabrands,it is a leading online business to business dropship company. This company is considered to be one of the fastest growing furniture wholesalers and their retailers have achieved great success in China, the United States and elsewhere. It provides customers with a range of furniture, including many popular hot models on the market, most of which are small and lightweight models, such as assembled tables and chairs and cupboards, which are inexpensive and easy to transport. The company can help you send it to your customers every corners of the world, since they cooperate with about 200 reputable logistics companies with over 2000 shipping lines. And also if you require fast shipment, there are 5 super large warehouses located in the global. This is very convenient for sellers. If you purchase in bulk, you can also enjoy preferential prices. 2) VIG Furniture, Inc. VIG Furniture, Inc. is a boutique home-ware wholesaler. They offer mid- to high-end contemporary, modern and classic Italian home accessories that are recognized for their innovative design, high quality, functionality. But the prices of furniture are a little bit high. It also provides customers with drop ship service. VIG Furniture has been expanding its business to meet the high demand of our sales of furniture. Their product style caters to many people's styles. Every piece of furniture that VIG sells is carefully inspected. 3) Wholesale Interiors,Inc. Wholesale Interiors,Inc. began selling furniture online in 2002. Having more than 10 years of experience in the sofa manufacturing industry, the company's founders realized that the Internet can provide consumers with customized furniture, which will have great value and convenience. Wholesale Interiors, Inc. is an Internet "hybrid" company that controls the design and production of furniture collections, sells them through its website, and provides local warehouses nationwide service. Wholesale Interiors, Inc. is committed to continuously providing stylish and unique furniture to achieve the best value. They help you create a comfortable living space with ease and confidence. And through a convenient online ordering process, reliable national logistics and a good customer service system to serve customers. For dropshipper, it’s better to choose dropship furniture companies from China that support global shipping, because China's products are relatively cheap, even plus the shipping costs, they are much cheaper than local companies. VIG furniture and Wholesale interiors currently do not accept shipments to all parts of the world, and the regions and countries range are limited. In addition, they do not support automated listings of SKUs to third-party platforms which is would be time consuming. That’s why Chinabrands are recommended by lots of sellers. Also See: wholesale accessory market
  7. AI and machine learning means Google now wants brands to pinpoint niches With Google’s use of AI and machine-learning helping it pinpoint, more clearly than ever, the specific factors that satisfy search queries in different niches and contexts, brands and retailers are being encouraged to tightly tailor their search strategies. A new study, “Searchmetrics Google Ranking Factors 2018”, reveals, for example, that high-ranking Google results for searches related to the ‘weight loss’ niche are 4x more likely to have a video on the page than results for ‘financial planning’ or ‘credit’ niches. And that eCommerce sites in the ‘furniture’ niche can get away with displaying nearly 28 images on a page (more than most other niches) and still rank highly − despite the fact that more images can sometimes make pages load slower. According to Jordan Koene, Chief Evangelist, VP Professional Services, Google’s use of sophisticated AI and machine-learning techniques, such as its RankBrain system, help it to better understand the real intention behind the words that searchers enter in the search box – and learn what types of web pages will satisfy individual searches. Also See: high quality boutique wholesale clothing “Google now recognizes much more clearly if someone’s searching online to buy a table, for instance, or needs personal finance advice or wants to learn weight loss exercises. And by tracking user signals such as how often certain results are clicked and how long people spend there, the search engine learns what factors – such as more or less images or text, or whether a site uses encryption to protect personal information entered by visitors − are appropriate for satisfying searchers in individual niches.” – Jordan Koene, Chief Evangelist, VP Professional Services, Searchmetrics This means that brands’ SEO strategies for Google now have to be more differentiated than ever, says Koene. And they have to rely on niche-specific data insights and rules: following generic SEO strategies and rules won’t be effective any more. You might even find they negatively impact your visibility in Google searches. Here are five important findings from the study which analyzed the top ten Google results for searches related to eight different niche sectors: 1) Images – Some niches are more reliant on images than others The top results for ‘furniture’ related searches have on average 27.9 images per page − the highest of all the niches. It’s likely that Google has learned that queries for this niche are best satisfied by giving searchers the opportunity to scan through a large selection of relevant images. Similarly, in the ‘recipes’ niche, the top ten search results average 19.8 images per page, perhaps because Google’s recognizes the advantage of using visuals to guide users through cooking steps. By contrast, the finance sector niches had the lowest number of on-page images; the ‘credit’ niche with around 6.5 images a page and ‘financial planning with 8.4 per page. In finance, the information-driven nature of queries, with people wanting facts or explanations about loans, mortgages and savings etc. means images are less important than text content. 2) Videos – Not always desirable There was a time when the presence of relevant video on a page was a very effective way of boosting search visibility. But the research indicates that now video content is not necessarily desirable or required for all search queries. For example, while the top ten search results for ‘weight loss’ related searches average 0.4 videos per page, for most of the others it was 0.1 videos per page or less. For example, in ‘furniture’ related searches, the top ten results had close to 0 videos per page – and the same was true for ‘financial planning’ and ‘credit’. 3) Word count – Some niches are text-hungry While the variations aren’t dramatic, the study reveals that high-ranking search results in certain niches have more words on a page than others. For example, the top ten ‘financial planning’ results average 2,581 words per page, the highest of all the niches analyzed; so Google has learned that personal finance queries require relevant comprehensive explanations which tend towards more words. While ‘furniture’ (1,139 words per page) and travel ‘destinations’ (1,018 words per page) are the niches with the lowest word counts, perhaps because Google’s learned that searchers in theses niches are more satisfied by images than text. 4) Internal links – Particularly important in eCommerce Internal links are important for a good online user experience because they help visitors easily navigate a site and find related content. They can be especially important for eCommerce sites where shoppers want to easily browse through similar and complementary wholesale cell phones products. Which is why the ecommerce niches – ‘furniture’ and ‘cars’ have the highest number of internal links – an average 424 and 223 per page respectively. 5) Tables – Great for head-to-head comparisons While the study reveals most niches rarely present information in tables, they are very relevant in certain contexts. For example, ‘financial planning’ results had 1.5 tables per page – the highest in the study. And they are also popular in ‘camping’ (1.3 tables per page) and ‘cars’ (1.1 tables per page). Tables are good for niches where head-to-head comparisons are helpful, such as when searchers want to evaluate car models, mortgages or facilities at a campsite.
  8. Marketing is one of the most crucial aspects of starting or growing a small ecommerce drop shipping business. Without marketing, both traditional and digital, your business will struggle to make a name for themselves. You need to embrace marketing so that your online presence is strengthened and can focus on the customers suited to your business which are online. If you’re unsure of where to start, here are five successful marketing techniques for you to consider. Add New Elements When you add something new to your business, whether it is a product, a service, or a way that customers can work with you, you have the ideal opportunity to market this. As we’ve mentioned above, the more marketing you do, the more chance there is of people seeing you and using you, so if you ensure that you do some more marketing each time you add a new product, you can guarantee that you will be finding more customers. New products and services are useful for a number of different ways, and you can use all of these ideas in your marketing to attract sales. Firstly, you might find that people who weren’t interested in your products or services before are now much more likely to use you because you are offering them something that they want. It could also mean that you are able to generate repeat business from previous customers who have used you before and now want to purchase your new products too. Embrace Digital Practices Relevant to You It can be easy to spend all your money on as many digital marketing campaigns as possible, however, this would be a mistake. You only want to invest in campaigns which are going to be beneficial to your company, otherwise it is money wasted. For instance, if your customers are on Facebook and not Instagram, you should put all your money into Instagram if it isn’t going to reach your target market. To help determine where to spend your money and which campaigns are best for you, high-end experts can provide you with their honest and professional opinions. It could be that you should focus on answer engine optimization rather than PPC, or having an intense social media campaign. The best way to determine this is to speak to the specialists. If you don’t want to blog because you don’t feel confident in doing so or you don’t have the time, you could upload useful videos instead, or post links on social media. The key is to become the go-to resource for your industry, and position yourself as an expert. Once you are able to do this, you will automatically gain sales as well. Be Different Being able to market yourself as being entirely different from the competition, even if you are selling similar products and services, is something that will stand you in good stead. You need to find your unique selling proposition (USP), and if you can’t find one, then you will need to create one. This is what you can base all of your marketing on, and what you can build a brand on, so it is certainly important. Work out how you are different – and better – than the competition and use this to your advantage in your marketing, along with your USP. If you can give potential customers a reason to do business with you, you will get a lot more in return. Promote The Benefits To really do well at marketing, you should look at the benefits of your products and services. What is it that people will get from them? What kind of lifestyle are they looking for by purchasing these things? Using this ideal, you can create a marketing campaign that speaks to exactly what your prospects really want. Therefore, you can worry less about the product itself and how it works and focus more on what it could offer someone if they were to invest in it. Look For Changes Everything changes, and that means your business will need to change too; you can no longer grow a business by repeating successes from the past. If you try to run your business that way, others will quickly overtake you. If you can anticipate change and prepare for it as early as possible, rather than waiting for it to happen and then trying to catch up, it won’t be you and your business that is left behind. Instead, you will be out in front and more likely to secure fresh customers. Also See: drop shipping for dummies
  9. Ikea to launch e-commerce operations in India by 2019, eyes more profit Swedish home furnishings retailer Ikea would commence its e-commerce operations in the country by March next year, Ikea India Chief Executive Officer Peter Betzel said Thursday. "Ikea will create a multichannel experience for its customers in India. It will launch ecommerce in Mumbai early next summer (March) and introduce other touch points to bring the brand closer to customers," he told PTI here. Betzel, who attended the ground-breaking ceremony of Ikea's third India store here Thursday, said the company already had an online platform and was now in the process of connecting different platforms to maximise wholesale homewares business prospects. Asked about the size of investment made in building the IT infrastructure, Betzel said "investments are going into fulfilment part." On whether online trade would be their focal point to generate revenues in coming days, Betzel said Ikea was looking at total integration of both platforms. However, the company expected high number of online orders in coming days, he added. Replying to a question when the company expects its venture to be profitable in view of fierce competition from e-retailer majors like Amazon and Flipkart-Walmart, Betzel said Ikea was certainly looking at profitability by developing the business online with physical meeting points. "When Ikea will be profitable? I cannot tell now, but certainly we are aiming at profitability in coming years," he added. Talking about the Bengaluru store, Betzel said the 5,00,000 sq ft facility will be opened in summer 2020. The store was expected to attract more than 7 million visitors per year, he said. The store will have parking space for around 2,000 vehicles and a 1,000seater restaurant serving Swedish and Indian delicacies, he added. Also Read: Top wholesale plus size clothing Suppliers
  10. Best 3 drop shipping companies When selecting drop shipping companies for free or cheaper price, you may have to face its own advantages and disadvantages. For you to succeed in this online business, it is ideal to evaluate and look into each pro and con factors offered by these companies. We have provided with an overview of three such companies that are available for free or cheaper price. 1. Chinabrands chinabrands.com is one of the top rated in the list of affordable or best free dropship companies. It offers advantages of its own for both suppliers and customers. Some of the pro features of China brands are listed here below: 1) The process of set up and getting started with your online drop shipping business is simple, and it takes only a few minutes to set up your account and get started. Anyone with little knowledge can easily set up his account and start his online business following easy steps. 2) To fairly establish your drop shipping business with Chinabrands.com also does not request you to make a very big investment. The website offers cheap to set up for new entrepreneurs with little or no investment opportunities. 3) If you are new to drop shipping business, then you can trust the level of support offered by this company. The support system is always willing to offer you with 24x7 supports for both suppliers and customers alike. 4) They also offer wide product range in different consumer category with thousands of products to select from. This ensures you with a wide range of product selection. 2. AliExpress When planning to set up your drop shipping companies with no fees the AliExpress in one name above all dropshipping companies. Some of the unique features offered by AliExpress are mentioned here below:- 1) The company is offering free sign up facility for new entrepreneurs. So this will reduce the amount of risk you have to invest in the initial stage to get established. 2) The company also offers customers with a platform for drop shipping and wholesale. The website is regularly updated with latest products in different categories. 3) The online platform offers customers with a list of millions of products to select from. You can browse through the product list and then select any product from multiple brands. 4) The website has also bifurcated the products into 40 distinct categories, so the process of selection is more simplified for new users. 3. Dropship Direct Dropship direct is afree drop shipping companies online. At the time of sign up with the company, you may not have to invest a single dime. Even if the services are offered for free, the company offers numerous additional features for its customers. 1) The services are for free, and yet the company maintains its own warehouse facility for customers. This means that it is always maintaining updated inventory list at the warehouse so shipment can be made instantly when booked. 2) Customers have the convenience to select products within a wide variety of range including health-related products, apparels, electronics, kitchen products, beauty products, sports and much more. 3) The website also offers convenience where you can easily cancel the order once not confirmed by the customers. You don’t have to calculate the cancellation rates as the website provides with latest tools for performing most tasks. Also Read: dropship home decor
  11. In a world of constant connectivity, online shoppers expect to search, browse and purchase products easily, whenever and wherever they want. As they jump between a growing number of devices and channels, the path to purchase becomes increasingly complex. It’s no longer about delivering the right product at the right price, merchants large and small are in constant competition to satisfy high-expectations for a seamless, enjoyable experience across every interaction. This heated competition for consumer attention has many store owners feeling the pressure to become experts at digital marketing. For eCommerce SMBs, who rarely have dedicated marketing teams or budgets to hire consultants, mastering the complexities of online marketing can be an overwhelming, even paralyzing, task. While there are a variety of marketing tools and technologies available to help merchants develop, analyze and optimize campaigns, many even accessible and affordable to smaller retailers, figuring out where to start the marketing journey often stalls the process before it’s even begun. Implementing the right strategies at the right time is paramount to marketing success. Merchants must identify their current state of marketing and visualize a clear path to the next level. To help merchants wrap their arms around marketing and develop a plan to continuously improve results and drive revenue, Springbot and FitForCommerce worked together to study and define the common stages of marketing maturity for SMB merchants. Careful exploration of marketers and online retail operations at various levels of growth revealed that most SMB merchants will fall within one of four stages of marketing. Whether you are about to launch an online store or already have an online presence, it’s essential to evolve your ecommerce marketing skills and knowledge as your wholesale designer shoes business grows and matures over time. Stage One: The Ad-Hoc Marketer The multiple-hat-wearer who is determined to grow their online presence. Despite having to manage most of their tasks manually, the Ad-hoc marketer is focused on acing the fundamentals of marketing. Ad-hoc marketers are focused on building brand awareness and driving site traffic and conversions. Stage Two: The Up-and-Coming Marketer Those who have mastered the basics of running a business and are able to manage more than one or two channels. Up-and-coming marketers are ready and eager to test automated marketing tools to better engage their current and prospective customers. Stage Three: The Full-Fledged Marketer The Full-fledged Marketer is a more sophisticated marketer, driving a steady stream from online sales. They are data-miners, uncovering all of the hidden insights to create a more one-to-one, personalized marketing approach. Stage Four: The Best-in-Class Marketer The Best-in-Class marketer has successfully mastered all stages of eCommerce marketing maturity and, through automation and data consolidation, can now focus efforts on maintaining a streamlined online experience while keeping tabs on evolving tech trends. Also Read: Top chinese wholesale websites
  12. Why Cryptocurrency Will Revolutionize E-Commerce And Enrich Small Business 2018 has proven to be a remarkably difficult year for cryptocurrencies and at the moment it seems like the bear market will never end. Fortunately, cryptocurrencies exist for more than mere speculation and while the 2018 bear market may have crushed cryptocurrency prices, partnerships and adoptions have been on the rise. It’s during trying times such as these that we should remind ourselves that cryptocurrencies and blockchain technology exist to provide transparent, secure transactions that free up commerce from invisible hands and return power to the so called ‘little man’. In America it tends to be the ‘little man’ that runs the majority of small wholesale body jewelry businesses and one could argue that this sector of the economy has not been receiving a fair shake for a variety of reasons, one being excessive point of sale processing fees from credit card companies and profit eating charges from megaliths like PayPal. For this reason alone, small business operators, of all people, should be drawn to cryptocurrencies like a month to a flame. Cryptocurrencies can work to maximize profit for small businesses while also making the purchasing process easier and safer for customers. Small Businesses will Grow their Base by Embracing Crypto-Payments Every week, cryptocurrency news outlets break news on new partnerships taking place between traditional businesses and crypto startups, but how many of these partnerships actually materialize? Starbucks and Microsoft are planning to integrate a mobile payment system which will convert cryptocurrency to cash on spot, while CheapAir.com, Expedia and Brisbane Airport accept cryptocurrency for flight and hotel reservations. Even legacy financial institutions are latching onto the blockchain and cryptocurrency revolution. To date, more than 121 banks have adopted Ripple’s xCurrent blockchain technology, which is proven to speed up cross border payments while significantly decreasing costs. With that said, the space is far from saturated and small businesses will easily be able grow their base and command additional market space by adding a cryptocurrency based payment system to their list of payment methods. In fact, a recent survey shows that more than 39% of survey respondents in the U.S. would like to use Bitcoin for general purchases. Cryptocurrencies Provide Free Advertising Showing interest and willingness to accept cryptocurrencies could provide heaps of free advertising for the businesses involved. Most crypto-startups desperately need to spread any news of partnerships and adoption as this further legitimises their existence, along with clearing some of the misconceptions surrounding cryptocurrencies and how they work. Partnerships between the traditional business and cryptocurrency sector garner press coverage from media heavyweights. Take for example, this week’s story from Forbes, which highlights a new partnership between personalized website designer Wix and PumaPay. The partnership not only allows Wix to accept cryptocurrencies for billing but also extends to Wix customers and users who will also have the option of implementing payment options into their own websites. Wix is connected to more than 200 apps and more than 125 million people have used the company to create their website and manage their online business. It only takes a moment to imagine how many customers and Wix clients will now have worldwide access to a growing base of shoppers looking to purchase items with cryptocurrency. Another example of a partnership which could potentially enrich both parties involved is a deal between iVend and GoByte Network which will see GoByte Pay installed on all of iVend’s point of sale processors and extends to the more that 1,500 global clients and corporations that the company currently serves. Essentially, this means caffeine deprived workers could simply pop down to the lounge coffee machine and purchase a coffee or coke using cryptocurrency in the near future. This is exactly the type of ‘everyday’ transaction that research shows consumers are looking to make. Onboarding a crypto payment processing system also has the potential to connect the business ‘brand’ with a new subset of customers as millenials have shown a particular penchant for the ideology underlying cryptocurrencies. A recent survey commissioned by LendEdu found that 38.46% of 18-24 year-olds have owned bitcoin, and 32.54% of 25-34 year-olds have owned or used bitcoin. As the general public’s knowledge of cryptocurrencies expands and the arrival of institutional investors entering the market to develop digital asset backed financial products occurs, these numbers are bound to increase within both cohorts. Also Read: 10 Best women's clothing dropshippers USA Unique Tokens will do the work of Growth Hacking Brands Small businesses can reach out to new customers and incentivise current customers by developing their own cryptocurrency. This guide from MetaMask shows just how easy it is to create a crypto token using Ethereum ERC-20 standard. Personalized tokens could be incorporated into a pre-existing customer reward system that compensates shoppers for leaving reviews, making referrals or purchasing a particular item. Business operators are then free to accept their native token as currency for goods, as discount credits or even as part of a loyalty system for vip and repeat customers. The possibilities are literally endless and the ICO rush of 2016-17 serves as a fantastic example of how cryptocurrencies can be used. Alternatively, small businesses can forgo the process of distributing their own cryptocurrency and configuring the surrounding infrastructure of setting up wallet addresses and so on by jumping onboard with a crypto-startup that already offers the service or customer base that the small business hopes to achieve or reach. At the moment, there is no shortage of viable cryptocurrency payment options small businesses could adopt. Dether, Bitpay, GoByte Pay, PumaPay and Crypterium are just a few, and the benefit of accepting crypto payments will reduce transaction costs and membership fees which typically increase overhead cost for businesses and the price of goods for customers. Some crypto-payment processors like Dether and GoByte even go as far as completely removing transaction fees for merchants in some situations.
  13. 5 Ways You Can Turn Your Instagram Account Into a Revenue-Generating Machine Instagram has earned a rep as the place to go if you want to see pretty images of flowers, quotes and sunsets. And, for the most part, ecommerce companies have shied away from investing a lot of time in the platform, because, let's be honest, that clever GIF you posted last week probably won’t drive a lot of web traffic, or bring you a huge spike in sales. But Instagram has kept innovating, adding new features that make life easier and its own platform more interactive for users. And the result has been that the application’s value proposition for garden wholesale businesses has become clear -- something that's readily apparent in the platform's recent blog post extolling its new and expanded shopping features. Back in March of this year, Instagram announced probably the biggest game-changer to date for ecommerce brands: shoppable posts. So, while Instagram was, and is, a place where you can go for your daily dose of inspiration or motivation, it is slowly transitioning into what will soon be a fully functioning ecommerce platform. And the brands that adapt to this the most quickly may well be able to turn their ordinary Instagram account into a beautiful, highly creative revenue-generating machine. With Instagram’s new shoppable media feature, eligible businesses now have the ability to tag products in their posts, and send users from their feeds to the add-to-cart section of a website with just three clicks. It's also pretty easy to become eligible if you, as head of that eligible business: Have the latest version of the Instagram app First make sure you have a business profile on Instagram Are an admin on a page or business manager account Have a product catalog associated with a shop on Facebook Sell physical goods and comply with Instagram's merchant agreement and commerce policies With the amount of content that’s vying for our attention every day, increasing traffic to your site and acquiring new customers is not as simple as making your account shoppable. The truth is, you need to make sure you have the infrastructure in place before you even begin to tag and sell products on Instagram. So, here are my top five tips for success. 1.Your content needs to be great. Getting people to pay attention to your content on Instagram can be tough -- and having mediocre content in 2018 just isn’t going to cut it. For this reason, it’s critical to hire a part time photographer/editor who can help you make your images look crisp, on brand, and, most importantly, professional. Start to think of your Instagram as the new “Shop Now” page on your website. 2. Your captions are awesome. The caption of an Instagram post is often an afterthought. Whether humor, sincerity, or education is your thing, make sure the copy that accompanies your imagery is authentic, engaging and on-brand. Using language that will resonate with your target audience only heightens the probability of its members liking, commenting, sharing in the DMs or even clicking on the tag to purchase your product. When it comes to combining shoppable posts with a witty caption, see how Liza Koshy does this. 3. You're using the best and most optimized hashtags. Researching the hashtags that your target customer is using on a daily basis will eventually pay huge dividends. It’s all about getting on that Instagram explore page and using the hashtags that your consumers love. This also strengthens your chances of putting your posts right in front of your ideal audience. Use a mix of 20 to 30 hashtags per post and experiment to see which group of hashtags gives your posts optimum exposure. There are a ton of great apps out there, like Top Tags or Leetags,which tell you the hashtags that you should be using. 4. You've made your posts shoppable. It’s finally time to tag your products and make your feed shoppable. Tagging your products will allow viewers to tap the image, then tap the description, which will bring them straight to the add to cart section on your website. Click here to read in detail how you can do this. But be sure not to get carried away; it’s not a good idea to make every one of your posts on Instagram product-oriented. In our experience, a good percentage of shoppable posts is only about 40 to 50 percent. Have a look at some of the brands that are killing it when it comes to shoppable posts, such as Byta, and Nordstrom, and follow their lead. 5. You've begun engaging with posts under those hashtags. Now that you’ve done all the hard work -- making your feed look clean, crisp and cohesive; writing some amazing, on-brand captions; using the best hashtags; and making all posts that have a product, shoppable -- it’s time to begin engaging by liking images under the hashtags that your bread and butter customers use on a daily basis. For instance, if you’re selling sneakers, identify four to five community hashtags that sneaker lovers use, such as #sneakerhead, #solecollector, #instashoes, #newkicks or #igsneakercommuity, and then like and comment on 100 to 200 images underneath these hashtags every day. This will draw the organic traffic to your account that is needed to turn your fresh new Instagram feed into a lead- and revenue-generating machine. Above are just a few of the tactics you can use to begin maximizing your potential and generating sales through Instagram. With the rate at which Instagram is rolling out new features, there are many other ways you can leverage the platform to build a brand and begin to make sales. But, following the five tips above will certainly give you a solid foundation to start. Also Read: 10 Best dropshippers usa you should know
  14. President Donald Trump's latest round of tariffs added a new dimension to the trade war with China: US consumers are going to get hit directly. The previous round of tariffs imposed by the president on $50 billion worth of Chinese goods focused almost exclusively on industrial goods and intermediate parts on final goods that are then sold to consumers. This led to an indirect hit to consumers. As businesses faced higher costs for input goods, the companies were forced to either cut back in other areas — such as laying off workers — or pass along the price increase to consumers. While the effect on consumers has trickled down previously, the latest round of tariffs on $200 billion worth of Chinese goods constitutes a direct hit. Many of the 5,745 items on the newest tariff list are consumer goods or things that Americans buy every day: fruit juice, furniture, air conditioners, and more. ALso Read: Top chinese wholesale websites you should know The consumer goods affected represents a dramatic increase form the previous round of tariffs, according to a breakdown of a previous version of the list of goods affected. (Many of those items made it to the final list.) Chad Bown, Euijin Jung, and Zhiyao Lu of the Peterson Institute for International Economics say the reason for the shift is simple: The were only so many goods left to hit. "Consumer goods made up only 1% of the products of the first $50 billion of imports from China subject to his announced tariffs. The rest affected intermediate inputs and capital equipment," the economists wrote. "The explanation for this shift lies in the fact that there are fewer and fewer such supply chain elements left to target. Consumer products are much of the imports from China that were left." The sellers could choose to eat those new duties and see their margins decline. But based on price changes for goods hit with tariffs in previous rounds, it is likely that at least some of the cost increase will be handed to consumers. Many members of the Trump administration have argued that the increases will be minor and most Americans won't notice. ""Well, you can do the numbers this way if you have a 10% tariff on another $200 billion, that's $20 billion a year. That's a tiny, tiny, tiny fraction of 1% total inflation in the US, because it's spread over thousands and thousands of products," Commerce Secretary Wilbur Ross said Tuesday. "Nobody's going to actually notice it at the end of the day." But many economists disagree, since businesses that sell the same goods but don't source the product from China may see an opportunity to grow their profits by matching the price increase. Ultimately, this will lead to price increases for consumers and a boost to inflation, economists say. Ian Shepherdson, chief economist at Pantheon Macroeconomics, argued in a note to clients on Tuesday that while the real danger lies in the tariffs' increase from 10% to 25% at the start of 2019, the initial hit will be significant, too. "The inflation hit is harder to quantify, but it will be meaningful," Shepherdson wrote. "Most items of clothing and furniture are exempt from the tariffs but many food items are included. We don't know for sure how quickly importers will raise wholesale prices of the affected items, or how quickly manufacturers of substitutes for Chinese products will lift their prices." Based on Shepherdson's rough math, the new tariffs could add another 0.5 percentage points to the current consumer price index — which, based on the latest CPI release, would boost the inflation gauge to 3.2% year-over-year. Such an increase would not go unnoticed by policymakers or American families. "That's enough to matter, both to the Federal Reserve and to the public, who will notice when prices in Walmart start to jump," Shepherdson said.
  15. Are there any welcome reseller dropship business in the world? As we know that reselling and distributing business are the top businesses in the world now, and the drop shipping business model is become the hottest topic nowadays. There are so many people may ask ‘what is the differences between resellers and distributors’. Resellers means companies or individuals who purchases merchandises and resell it to end-customers, they can make profits from the price differences. Distributors are the entity between products and supply chain, it performs the same functions and roles as wholesalers in the market. Moreover, drop shipping is one of the most popular business model around the world, and it is a business model that welcome resellers and distributors. In this post, I’ll explain what is the differences between them, and give some recommendation about how to make a selection. Differences between resellers and distributors As the definition shows in the previous part, it can clearly find that there are some differences between resellers and distributor. In the following table below, it shows the some pros and cons of resellers and distributors. It is believe that both of resellers and distributors are have its huge spaces to make profits because of the large size of international market. Moreover, both of them are not bound by suppliers, which means most of them can easily switch products that are selling, and they can also cooperating with multiple suppliers to make sure they are freely to select products that they really want to sell. However, as a distributor in the t shirt drop shipping business, they can implement its planned sales but not selling in the dark. Resellers do not have the spaces to set up a sales plan because they need to purchase a lot of merchandises as inventories, and then randomly selling it to end-customers. In addition, distributors are much more services oriented, which means distributors are stay focus on not only selling merchandises, but also providing services. In contrast, resellers are stay much more focus on selling. In addition, both of resellers and distributors are have the lower profit margins, which should make them gain fewer profits from the drop shipping business. Furthermore, resellers should have higher inventory risk because they are used to purchase a bunch of inventories. In contrast, the drop shipping business model allows distributors do not need to carry inventories at all, and it should be helpful for distributors to have more funds for investment. It can also clearly understand that resellers are have less commitment than distributors, and distribution should be the great strategy for those people without resources or even do not built up a actual company yet. As the description above, it can clearly find that reseller is quite similar to distributor in the drop shipping business. However, there are still have some differences between them. On one hand, it is believed that distributors are much more fits for those individuals or companies who are beginners to international business. Moreover, join distributors can help them to make higher sales, which also can help them to get more services such as logistic, product selection and so on. On the other hand, resellers are fits for those established companies with several lines of products. It is helpful for companies to spread products among countries and regions in the world. In conclusion, it is believe that both resellers and distributors can easily join the drop shipping platform to start their drop shipping in the world. Moreover, distributors should be the better choices for people who wants to start dropship baby products business.
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