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chiragm984

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Everything posted by chiragm984

  1. For many years Google AdWords allowed 25 characters for a single headline and 35 characters per line for two lines of description text. Then Google gave us two headlines of 30 characters each and a description line of 80 characters. I
  2. SEO is about optimizing your website to get higher rankings in the organic search results while SEM goes beyond SEO. It involves other methods that can get you search engine traffic like PPC advertising.
  3. Google Adwords is a pay-per-click (PPC) advertising platform. Unlike other PPC platforms like Facebook, AdWords actually offers advertisers two basic ways to reach people: 1) through the Google Search Network and 2) through the Google Display Network.
  4. Cloaking is a black hat search engine optimization (SEO) technique in which the content presented to the search engine spider is different from that presented to the user's browser.
  5. Internal Links are hyperlinks that point at (target) the same domain as the domain that the link exists on (source). In layman's terms, an internal link is one that points to another page on the same website.
  6. The robots. txt file, also known as the robots exclusion protocol or standard, is a text file that tells web robots (most often search engines) which pages on your site to crawl. It also tells web robots which pages not to crawl. Let's say a search engine is about to visit a site.
  7. In SEO, keyword density is the measurement in percentage of the number of times a particular keyword or phrase appears compared to the total number of words in a page. Keyword density formula is the percentage of the number of times a keyword appears on a page divided by the total number of words in that page
  8. Adwords is for Google sites and websites that use Google Adsense while SEO best practices, are applicable for all search engines. Adwords traffic is paid while organic(SEO) traffic is free. Adwords ads appear on the top and bottom of Google Search Results and under certain conditions you can get one of those ad positions, but with SEO you have to work much harder to get one of the top positions in the organic search results.
  9. To protect the privacy of customers' original links, Short.cm provides “link cloaking” function, which helps to hide the original long URL so that visitors can see only the short link in their browser's address bar. This way, original URLs stay unrevealed.
  10. Meta descriptions can be any length, but Google generally truncates snippets to ~155–160 characters. It's best to keep meta descriptions long enough that they're sufficiently descriptive, so we recommend descriptions between 50–160 characters.
  11. Having quality content promoted across the appropriate social media channels gets your brand in front of those who may be looking for a solution to their problem.
  12. A meta description is meta tag that acts as a 155-160 characters summary that describes the content of a web page. Search engines show it in search results when the meta description also includes the keywords being searched. Unlike the page title, meta descriptions are not a ranking factor, but they do entice users to click through to a page and are part of effective on page SEO. You'll see them in a page's code as <meta name="description" content=, followed by the written description.
  13. The alt text describes what’s on the image and the function of the image on the page. So if you are using an image as a button to buy product X, the alt text should say: “button to buy product X.”
  14. An electronic journal is a periodical publication which is published in electronic format, usually on the Internet. Electronic journals have several advantages over traditional printed journals: You can search the contents pages and/or the full text of journals to find articles on a certain subject.
  15. Alexa is a global ranking system that utilizes web traffic data to compile a list of the most popular websites, the Alexa Rank. The lower your Alexa rank, the more popular (for example, a site with the rank of 1 has the most visitors on the internet).
  16. Keyword density is the percentage of the number of times a keyword appears on a page divided by the total number of words in that page. So if in an article of 100 words you are using your keyword 10 times, your density will be 10%.
  17. I would like to quote Gorocketfuel. "As a rule of thumb, a bounce rate in the range of 26 to 40 percent is excellent. 41 to 55 percent is roughly average. 56 to 70 percent is higher than average, but may not be cause for alarm depending on the website. Anything over 70 percent is disappointing for everything outside of blogs, news, events, etc."
  18. Thanks for sharing this. I was not knowing this before. I will look forward you.
  19. Ask yourself, what would your client ideally do after seeing your website on their search results page? Once you have determined the valuable action you would like performed, send out an instruction to the audience to provoke an immediate response.
  20. A webpage title, or title tag, is arguably the most important element on a webpage for search engine optimization (SEO). Part of your meta data, which tells Google what your page is about, the page title is similar to the chapter title of a book.
  21. App Store Optimization (ASO) is a tactic that improves an app’s visibility in an app store. App stores rank each app based on a variety of factors. By successfully using optimal keywords, useful images and localized descriptions, you can rank higher and drive more downloads due to that visibility.
  22. Referral traffic is Google's method of reporting visits that came to your site from sources outside of its search engine. When someone clicks on a hyperlink to go to a new page on a different website, Analytics tracks the click as a referral visit to the second site.
  23. Go through this post and learn about some most important mobile app development ideas you should invest in 2020. And if you like you can share with your friends as well. https://www.codiant.com/blog/100-mobile-app-ideas-2020
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