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Posts posted by chiragm984

  1. Negative SEO is a set of activities aimed at decreasing a competitor's site rankings in search engines' results. These activities may include knowingly building spammy, unnatural links to the site, content scraping, and even hacking the site.

  2. Google’s Knowledge Graph is a knowledge base of entities and the relationships between them. What is an entity? It’s any object or concept that can be distinctly identified. This includes tangibles like people, places, and organizations, and intangibles like colors, concepts, and feelings.

  3. Follow these steps to get organic traffic:

    1. Create unique content and publish them over the blog and article sites.
    2. Share your blogs and articles on the various social networking channels.
    3. Join facebook/linkedin groups and share your content over there.
    4. Other off-page SEO techniques are social bookmarking, classified ads, business listings, forum postings, blog commenting etc.

  4. Referral traffic is the website traffic that is registered when a user lands on your website after clicking a hyperlink on another website. Referral traffic is important for your website because it sends possible buyers to your website from other sites that might have the same target group and people trust their recommendations already.

  5. When it comes to marketing, this means that content created with visuals is naturally is more engaging and interesting for users. Tweets with images, for example, receive up to 5x times the engagement of those without. Articles with visuals receive 94 percent more views. That's why you should not stick to the core marketing patterns and adopt some new advanced ways to promote yourself like inforgraphics, graphics, demo videos, creative gifs and many more.

  6. Remarketing is essentially creating personalized ad campaigns for users who have previously visited your website or other content. The idea behind remarketing is to reach out to users who already know your brand or products and, for that reason, have much higher chances of converting. It’s all about targeting the user on several occasions, personalizing them as we go along, and encouraging the user to move along the conversion funnel.     


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