Every day, there are 3.5 billion Google searches made, which translates to roughly 1.2 trillion searches annually.
Nowadays, we search the Google for just about anything: from finding out the latest movies worth watching to making a purchase decision to finding business opportunities and new knowledge.
Now, as a marketer, how can we tap the 3.5 billion searches every day, which translates to 3.5 billion potential leads? As you might have guessed, the answer is SEO (Search Engine Optimization).
Yet, a lot of marketers and business practitioners are skeptical about SEO, without