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Hi Friend, Alt text is what screen readers read, and what is shown on some browsers when you hover over it. Title text is what the page is named, and is displayed on tabs in browsers. Both are necessary for good SEO, and general website quality.

Hi Friends, There are a lot of things that you have to do in order to make your website search engine friendly and start pulling in that sweet sweet traffic from Google. You need to do so many things from optimizing your titles and descriptions to adding optimized content and adding alt tags to your images for better chances of ranking. Not only do you have to worry about that, you have to remember that your design has to be responsive. A plain Jane website with 100 high quality backlinks and a responsive one with the same links will rank different since Google now loves mobile friendly designs. So make your design responsive and avoid the headache of struggling to rank. A few ways to optimize your pages for specific keywords -Add your keywords near the beginning of titles, descriptions and content. -Add your keywords 2 to 3 times per 100 words of content on your pages. -Add alt tags to your images to show Google what the image is about -Try and get your keyword into the sub pages URL -Interlink your pages with keywords that are related to the pages they are linked to.

Hi Friend, Here is what we will see between now and 2025 in the search engine marketing space: Banks = Digital Disruptors Forget the traditional agency or media rep that is selling search engine services, banks such as RBC are entering the space and selling these solutions in a bundle with financial lending programs. This is a powerful entrant in the space being that banks control the dollars and cents for these new businesses. Watch your lunch folks. Emphasis on the Customer Journey Search engine marketing is an ever-evolving system, but one thing remains consistent: Search engines base their algorithms on real consumer behavior. This means that those who keep their focus on the modern customer journey will be better equipped to provide these valuable services. Watch the people. Machine Learning In a world where everyone will soon be an “expert” on SEM and SEO, an advantage will be given to larger service providers. Why? Because aggregation of their databases of information on what keywords and strategies are working will reign supreme over new entrants and disruptors in the space. Use the robots to your advantage. Local is going to War It’s the era of Amazon, and some serious questions still need to be answered as our cherished local markets continue to learn how to fight back against the web/retail giants of the world.

Hi Friend, Identifying The Right Sources For Information. There is a lot of disinformation in the world of SEO. ... It's About Integration, Not Learning A Few Facts. No single part of SEO is really that difficult. ... Selling The Project. ... “Someone Else Is Doing It”

Hi Friend, here are a LOT of tools out there. Some pricey and some affordable, few of the free ones do much that will help in a comprehensive way. But be smart and get some free trials to test out where best to invest your money and time. Most effective: 1)keywordspy 2)spyFu 3)ppc web spy 4)seo book 5)speed ppc 6)click magic 7)keyword wrapper 8)keyword combiner

Hi Friend, A solid link building strategy is key for reaching SEO success. There are many different approaches you can take towards SEO link building, and we’ve organized an assortment of various link building techniques to help you with your SEO strategy. 1) Ask for back links is a good way to start, especially if you are a beginner in this job. Think about your friends, relatives, colleagues, partners, clients that have a blog or a site. All you have to do is ask for a backlink. Ask for in-content links instead of links in the sidebar or footer. But be careful and make sure that the backlink comes from a website that is relevant to your niche, otherwise it will not have too much of an impact and may even be harmful. 2) For good link building, you need to build good relationships. There are plenty of opportunities to build new contacts. You should start with niche-related communities: forums, blogs or social groups. 3) Testimonial link building is a win-win scenario. Many businesses offer you the chance to say a few words about your experience using their products. On the one hand, this is a perfect way for them to build customer trust. On the other hand, it’s a great opportunity for you to get a backlink and potential traffic from that site and it usually has a much higher approval rate than your standard link request e-mails. The contact gets another testimonial to place on their site, while you get a new incoming link. 4) Don’t make a blog with one post and one backlink to your site. If you do, you not only wasted your time, but probably also just created another risky link for yourself. If you want to have your own blog, you need to keep it alive.

Hi Friend, SEMrush is my go to LSI keyword tool SEMrush is the tool I use to find LSI keywords. It has an abundance of data, and will help with almost any industry.

Hi Friend, BuzzSumo is not an SEO tool. However, it helps let you see what topics are trending. It allows you to create industry specific content with a built in audience. Good informative content when promoted properly can gain backlinks naturally. In short this is how BuzzSummo helps people perform SEO.

Hi Friend, Blogger outreach, also known for Blogger relations. This is an important strategy to get a quality backlink to your site. It is a business technique, where you could write genuine and creative content to promote your product. By reaching out to the bloggers you can enhance your business or brand value with the trust & influence of bloggers. Blogger Outreach Services Product Reviews Blogger Event Blog Sponsorships Online Promoting In Person Event Content Development

Hi Friend, You could give both names to the same task. It’s mostly semantics, but here’s generally what people mean by each: Guest posting (or guest blogging or contributing) - writing a blog post for someone else’s site. Blogger outreach - emailing editors with pitches for blog posts; asking editors to include one of your own pages, videos, infographics, etc. inside of one of their blog posts; or reaching out for any number of reasons. Basically, outreach is finding and contacting people. Guest posting is writing and publishing articles on someone else’s site.

Hi Friend, Here are six factors that affect your website's search rankings. Quality Content. Link Building. Site Speed and Performance. Meta Information. Duplicate Pages. Local SEO Citations.

Hi Friends, URL and Web Address are one and all the same. The latter is a much more common terminology that people can understand without have to lookup on the web like you would do for URL. While writing code in lets say CSS or JavaScript, you often encounter the acronym URL rather than web address because it is a standard that’s been followed in the development of interpreters or compilers. For example: To set a background image from external source using CSS, you would use this code: background: url(‘www.example.com/fuzzybear.jpg’); While you are asked to share the link the resource to your friend, in this case the fuzzybear.jpg file, you pass on the web address to it.

Hi Friend, Here are six factors that affect your website's search rankings. Quality Content. Link Building. Site Speed and Performance. Meta Information. Duplicate Pages. Local SEO Citations.

Hi Friend, RL is an acronym for "Uniform Resource Locator", and it is the address that specifies the location of a resource on the Internet. A typical URL must specify the protocol used to access the resource, the name of the host computer on which it is located, and the path of the resource: http://www.server.com/main/folder/resource.html The above URL indicates that the document resource.html is located at the web server www.server.com where it can be found in the path /main/folder. An Hyperlink, or simply a Link, is "An element in an electronic document that links to another place in the same document or to an entirely different document. Typically, you click on the hyperlink to follow the link.

Hi Friends, Title tag is a very important part for your Search Engine Optimization. Every one tell here how to write the title tag but it has some important rules that you must follow if you want to create optimized title for your page. Length of the title tag should not be more than 70 characters including space but try to keep it 55-65 characters and under 512 pixel for best practices. Try to put important keywords first in your title. Use only pipe (|) to separate your keywords, not dash (-), underscore (_) etc. Make your title tag meaningful and do not use stop word in your title. Avoid keyword stuffing in your title. If my keyword is "Doll" then don't do it: doll | bear doll | cute doll | red doll