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Dennis#MD last won the day on August 11

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About Dennis#MD

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  1. What is SEO and Why Do You Need It?

    Every day, there are 3.5 billion Google searches made, which translates to roughly 1.2 trillion searches annually. Nowadays, we search the Google for just about anything: from finding out the latest movies worth watching to making a purchase decision to finding business opportunities and new knowledge. Now, as a marketer, how can we tap the 3.5 billion searches every day, which translates to 3.5 billion potential leads? As you might have guessed, the answer is SEO (Search Engine Optimization). Yet, a lot of marketers and business practitioners are skeptical about SEO, without even understanding the concept behind it. They are not to blame, however, as black hat SEO practices and constant policy changes by Google have ruined SEO's reputation over the years. So as a marketer, you might want to ask: What is SEO? Do I need it? Let us debunk the myths and uncover the facts to answer those questions. What Is SEO? Search Engine Optimization is any form of effort done to improve your website ranking on search engines , mainly Google and Bing. This is done by executing on-site and off-site optimization activities. Below, we will discuss these on-site and off-site optimizations further. This is the hard fact for marketers: SEO has been and still is the best form of inbound marketing strategy to date. It provides the best ROI compared to other inbound marketing practices, generating 14% of leads on an average basis. Traditional and telemarketing inbound marketing, on the other hand, only generate 6% leads for both. However, there is another hard truth: SEO can be expensive, on average using 12% of the total marketing budget in big companies. It is also not an easy process, requiring long-term consistent effort to get to the top. However, it will be worth it in the long run. Do You Need SEO? Let us answer this question by doing a little experiment. Now, open SEMrush (https://www.semrush.com/) in your browser. SEMRush is simply one of the best SEO analytic tools out there. There are other options, but let's focus on this one for the sake of this experiment. Now, type in a keyword or two related to your products or services, and click the orange Start Now button. Now, on the next page, look at the ORGANIC SEARCH section on the top left of your screen. Is there any traffic volume for your keyword(s)? Is the volume significant enough? If your answer is yes, then you might ask yourself: Do I need SEO to capture these search volume as potential leads? Most likely, your answer will be another yes.
  2. The state of Digital Marketing industry The popularity gained by Digital Marketing in 2016 from small and large business ventures is huge. In order to let their target audience be subjected to the likability of the brand, digital marketing has enabled such companies to rocket through the competition market using target messages to attract the attention of the target audience using social media channels to reach out to them. However, in 2017, the expansion of the internet space is believed to be happening as more companies and startups are taking it to the social media platform to present themselves to the public, on the other hand, a complete makeover is anticipated so as to give preference to huge amounts of data which was available from Google In the vast digital marketing industry, competition is huge and in such a situation, striking on the right pulse of the consumer can change almost everything for the company. Social proof matters a lot when it comes to digital marketing, here, an authority needs to reach out to the mass in order to collect their attention towards the company. This also includes a strong message which synchronizes with the crowd so as to reciprocate to their needs. Trends taking Digital Marketing to a new height in 2017 and 2018 #1 - Video advertisements As reaching out to a tech savvy mass is a necessity, the best way to do so is through video advertisements. In the past, selling a product required a lot of patience and perseverance for door to door persuasion. However, online advertisement in not just restricted to TV, it has started to spread its wings across Youtube, Facebook, Twitter and all the social platforms. This helps in notifying about the consumer acceptability to online advertisement falling under Cialdini’s Theories. #2 - Overpowering of Desktop by Mobile phones Internet marketing is now focussed upon mobile technology. We know this as Google has started to to enable Mobile Optimized Website. As dekstop traffic started to decrease, smart money started to be in the hands of Mobile Digital Marketing. #3 - Importance of Apps Applications offered on the mobile website are more convenient, intuitive and accessible rather than real time marketing. In this case, the mobile app will be provided with all the important features required to enable purchasing experience. Now, app indexing has been offered by Google. The replacement of websites by dedicated applications will take some time, however, they have created an existential pivotal change in the digital marketing industry this year. #4 - Social Media Conversion The websites, initially used to customer- company interaction amongst the communities online will extend its way into improving conversion rates from prospective consumers to buyers effectively. This is how social media will empower sales in marketing strategies. #5 - Smart Wearable Technology In the past few years, the unveiling of smartwatches had made a change in the world of technology as they were directly connected to the mobile’s applications. Gradually, this step will be taken seriously as the gap between online and real marketing will reduce by connecting to the digital world. #6 - Change in Search Algorithm Pages usually receive the most filtered algorithm after being filtered and unfiltered from the internet every second. This makes the search engine like Google and Bing to update the flooding algorithms and limiting them to attain a certain criteria in order to reach the SERP. The criteria is to keep the message, informative, original and helpful. #7 - Increasing expense of online marketing As the invention of digital marketing had taken place over the past few years, in the recent trend, it is supposed to expand its services further. Marketers believe that PPC is going to get discontinued as the surge of online marketing takes its place in the coming years. This will be enhanced as a process as online advertisement receives priority and hence the competition will lead to an increased expense for it too. #8 - High Quality Content Content has always been of utmost importance as that is the platform through which the company will connect with the audience through a marketing campaign. Hence, there is a huge demand for niche based content writers who are experienced in this job in order to bring forth the specific, high quality and interactive content to the audience base. Message has always been the key to marketing. #9 - Conversion Rate Optimization (CRO) Conversion Rate Optimization is a new method developed to keep a track of the traffic in a website. It helps in understanding the conversion rates of prospective consumers to buyers and also which content increased the surge in traffic of the website, and which will induce the traffic to disperse. Hence, marketers are now at an advantage as they can funnel website traffic into sales targets without having to shell out a huge budget to advertise. #10 - Growth Hacking The growth if a startup depends upon the programmer or a designer inputting an action to revolutionize the growth of the company. Every drop of water makes a mighty ocean, as they say, Growth Hacking is supposed to stay in the digital marketing phase for a long time. Evolution of Digital Marketing Marketing was stated under 6 theories by Cialdini, which influenced the psychology of persuasion. Initially, the marketing model consisted of introducing, persuading and reminding. As technology has started to advance, only 2 of the 6 theories of persuasion tactics hold true; social proof and likability. In the new model, demonstration, involvement and empowerment are the growth tactics in the competitive digital marketing arena. That is how the market is changing drastically and is now going to be more technologically inclined. Author Bio: Sejal Parmar, is an enthusiastic blogger who has a passion and interest in SEO. She covers topics on SMM, SEO, social media, digital marketing, blogging and much more at Web Ratna!
  3. Russia will accelerate work on reducing dependence on U.S. payment systems and the dollar as a settling money, RIA news agency mentioned Deputy Foreign Minister Sergei Ryabkov as saying on Monday. It’s a reaction to the new sanctions against Russia reluctantly signed into law last week by U.S. President Donald Trump. The sanctions targeted Russia’s energy industry, with new limitations on U.S. investment in Russian companies. “We will obviously intensify work associated with import substitution, reduction of dependence on U.S. payment systems, on the dollar as a settling money and so forth. It’s becoming an essential need,” Ryabkov was quoted as saying. “(Otherwise) we will always sit on their hook, precisely what they want,” he said, referring to the USA. Russia has already introduced a new national payment system to lower reliance on Western systems, such as Visa and MasterCard. More on this: http://templefinance.com/russias-mir-payment-cards-compete-with-visa-and-mastercard/
  4. TopGold Forum is quickly becoming the internet's premier financial destination. We have reached over 29,000 members and over 32,000 posts and are viewed by over 5,000 unique visitors daily. If you want our large audience to find out about business and become your customer I recommend you to start advertising with us. From our advertising store you may purchase banner ads, sticky threads, email newsletter, sponsored articles or sponsorship packages. Check Top Gold Forum Advertising Offer If you need more details about our advertising kit, maybe a custom package or you want to contact us please use the contact form or email us at contact{@}topgoldforum.com and we will get back to you in max 24h.
  5. After reading several dozens of topics I see there are users that drop irrelevant links in their posts in order to gain backlinks. I've edited those posts and removed the links. If you want to get a backlink from us there are several options: 1) Set a signature for your account here.You can do it by following this link. 2) Write a guest post for us that will be published in our articles section. More details about guest posting here. 3) Purchase advertising from our store. Check the TGF Advertising Kit. I have to remind you that in your posts you should add only relevant, high quality links. If I'll find more irrelevant links I will warn/suspend your account or posting rights.
  6. sell

    Congratulation @Monetize.info for your 1st selling thread here on TGF. Good luck with your business guys.
  7. A lot of Google Adwords Keyword planner here. And I totally agree with you Google KW Planner is a great tool and it's free. AlsoMost of the other PAID keywords researching tools are getting data from Google KW Planner. The only missing feature (and is explicable why) is getting keywords that your competitors are ranking for. For that I use SpyFu and SemRush.
  8. Do you guys think we should turn Top Gold Forum into a dofollow forum? I'm wondering if it will be filled with spam by folks that simply want to drop their backlinks without providing any value to topics....
  9. That's right @RHCalvin. Besides that it is a very useful tool to find out where your traffic is coming from, find out your best pages that get most of the traffic, etc It's also a mandatory tool for SEO and I use it almost everyday to tweak my sites in order to rank and convert better.
  10. What do you mean by good for SEO? Baidu is a browser like Chrome, Internet Explorer, FireFox, Opera etc. It doesnt affect your SEO.
  11. I would recommend you Wordpress all the day. It is used by millions of websites both small and enterprise, its very stable and secure and by using plugins you can have every function you can think of. Also there are more themes for WP than for Joomla so you have more options to choose for a nice design that will fit your needs.
  12. Does anyone know any hosting provider that work with Varnish by default? I've heard many good things about this caching system and I'd like to try it but couldnt make it work on my server so i'm looking for out of the box solutions
  13. @Stellajones please dont bring to life really old topics. Thanks
  14. Hello @Jopa. Nice to see you back in Top Gold Forum. I really appreciate your visit after some many years. Our Forex category is pretty active now so I'm sure you will find plenty of useful information. https://topgoldforum.com/forum/73-forex-trading/ Enjoy your stay here on TGF.
  15. Abstract: Investing is one of the surest ways of building up passive income. But many beginners falter for lack of sound knowledge about investing principles. Whether you are an employee of a corporation, self-employed or a businessman, you can earn great amounts of passive income by becoming an investor. Many people try their luck at investing but come up short. The major reason for this is lack of prior knowledge about investing. It is of paramount importance to learn the basic investing principles before diving into the practical world of investing. In this article thirteen basic principles will be discussed briefly for newbies. Principle 1: Diversify The first and foremost principle is to diversify. Even if you are starting out with a small amount, it is always better to buy more than one stock. In this way even if a couple of stocks underperform, the other stocks making up your diverse portfolio can take the brunt. Diversification is the golden principle of investing. At no cost should you ever ignore this rule. Principle 2: Start investing at an Early Age I am sure you all have heard about the power of the compound effect. Well as the old saying goes, compounding can be your best friend. What it means is that the longer period for which you have your money invested; the more you stand to gain. The longer your money will work for you. Those who start out at a young age, definitely have an advantage over their peers. But don’t worry, because even if you didn’t you are always early as compared to those who never decide to start investing. Principle 3: Invest in what you know This implies two things. First is that you should try and buy stocks of a company, whose business you know about. Even if a little. Rather than jumping into a company about whose business operations you know nothing about. Second, is not to get ahead of yourself in the investing business. What I mean to say is that keep the invest amount directly proportional to your learning curve. And not go into complex trading options prematurely. By all means go for it, but only and only once you have mastered the core concepts. Principle 4: Don’t let temporary market slumps alter your long term investment plan Don’t make the rookie mistake of getting on the band wagon. More often than not, people tend to buy when others start buying and sell when others start to sell. This sets off a chain reaction and doesn’t necessarily reflect the true picture of the market. Don’t alter your complete investment plan and your portfolio based on a temporary market slump. Often there are spectacular gains to be made by sticking it out. Principle 5: Don’t doubt your Sales Once you have made a decision based on sound analysis to sell a stock, never look back. Don’t be like those who say, what if I had held on a little longer? What if I hadn’t sold the stock just yet? Never second guess your own decisions. If you do this, then you can never become a successful investor. Principle 6: Dollar averaging What this means is that regardless of the market condition, you keep on investing the same amount of money monthly into your portfolio. Believe me it really works. Although, there are not many such schemes or options out there nowadays. But if you look hard enough, you will find them. Principle 7: Never Panic An investor needs nerves of steel. You can’t let your emotions get the better of you. Often there have been occasions in the history of markets, where people have jumped the boat too quickly. An investor needs a level head. This is not saying that you not take risk into account. All I am saying is that keep your emotions out of it. Only keep your wits about you. And you will start to see things for what they really are. For e.g. sometimes a news breaks which has an adverse effect on a certain industry. As a result people start getting out of its’ stock. But this shouldn’t mean that panic should set in and other industries which are doing just fine also start to feel the heat of selling. But this is exactly what happens in the majority if the cases. But the winners are those who keep their cool. For soon enough the market corrects itself and those who sold tend to be the losers. Principle 8: Pay attention Always remain alert and pay close attention to what is going on with your portfolio. Even if you are dead sure about certain great stocks, you should never stop monitoring them. It only takes a moment sometimes for the surest of stocks to tank. Principle 9: Bet on your winners and vice versa Always stick with your winners and try to get rid of the losers as quickly as possible. Don’t wait for the things to turn for the better. Rather, minimise your losses. And stay with winners. Discard the losers in an intelligent and timely manner. Principle 10: Go for a stop loss This means that you should always set a limit at which your stock is automatically sold if it suffers a loss. It is the surest way of reducing your losses. And it is especially helpful for the newcomers to the world of investing. And the opposite holds good for your profits. Don’t be extra eager to sell if your stocks start to rise in prices. In other words, you can afford to be slow in taking profits but not always fast with your losses. Principle 11: Stick to your original plan In investing as with any other thing in life, it is crucial to stick with your plan. Don’t change the direction of your sails with every little change that happens in the market. If you have started your portfolio with well thought out stocks, stocks that you know about, then stick to them. Principle 12: Don’t spend the principal amount Always buy your stuff or pay your expenses from the dividends from your stocks or the interests on your savings. Never ever reduce the principal amount. Rather on the contrary, always make it grow by re-investing a margin of the profits and earnings. If you don’t grow your asset column regularly, you will be left behind in the world of investing. Always follow the rule of paying yourself first. If you follow this principle, then in no time you would have grown your portfolio. Principle 13: Face your fear You can’t be right with your moves all the time. And it is not important to be. You will make some mistakes. And that is all right. As long as you are making few good ones, you are on the right track. You are going to turn a profit in the end. Many people tend to lose out on the deals of a lifetime because of the sole reason of fear. Conclusion If you follow the principles given above, then you are on your way to becoming an investor. You must always remember that money doesn’t always makes money. Money is an idea and nothing more. Ideas make money. And that is why it is important to know the basic investing principles, before you decide to test the waters. In the world of investing, always use your mind. Author’s Bio: This article is written by Jacob Arch, He is a famous article writer and a teacher at Assignment Service. He completed her Bachelor in Literature from University of London, UK. You like to write about Investments, Online Trading, Finance, Business, Digital Marketing or Crypto-currencies? Check our Write for us page. We'd love to share your knowledge with our audience.